Comments for brandStrategy - marketing branding strategy social media public speaking south africa http://brandstrategy.co.za Mon, 09 Apr 2012 17:51:53 +0000 hourly 1 Comment on Overtrading! The only thing missing in Rosebank appears to be common sense! by Mike Said http://brandstrategy.co.za/overtrading-the-only-thing-missing-in-rosebank-appears-to-be-common-sense#comment-94 Mike Said Mon, 09 Apr 2012 17:51:53 +0000 http://test6.brandstrategy.co.za/?p=145#comment-94 Thank you for the comments, they are as always much appreciated Thank you for the comments, they are as always much appreciated

]]> Comment on Overtrading! The only thing missing in Rosebank appears to be common sense! by Raya http://brandstrategy.co.za/overtrading-the-only-thing-missing-in-rosebank-appears-to-be-common-sense#comment-92 Raya Mon, 09 Apr 2012 15:02:49 +0000 http://test6.brandstrategy.co.za/?p=145#comment-92 Very good article! I agree with you! One of the few mistakes that owners make is open a mew "outlet" without assessing the surroundings of their new business. You cannot have a business in isolation, you do need to have other businesses around you, it helps you gain business. But, at the same time, there cannot be too much choice, because then the battle to distinguish you from the rest. What would make customers demand your business over others. And like you said, consumers have a limited spending power, so by having an abundance of eateries in one location, dilutes the income of the business. Customers need choice, but if you look at the above mentioned restaurasnts, a lot are very similar in what they offer. So for eg, if a customer wants to go for a light lunch, they have about 10options at least of places to go. That should be brought down to 2 or 3. :) Very good article! I agree with you! One of the few mistakes that owners make is open a mew “outlet” without assessing the surroundings of their new business.

You cannot have a business in isolation, you do need to have other businesses around you, it helps you gain business. But, at the same time, there cannot be too much choice, because then the battle to distinguish you from the rest. What would make customers demand your business over others.

And like you said, consumers have a limited spending power, so by having an abundance of eateries in one location, dilutes the income of the business. Customers need choice, but if you look at the above mentioned restaurasnts, a lot are very similar in what they offer. So for eg, if a customer wants to go for a light lunch, they have about 10options at least of places to go. That should be brought down to 2 or 3.

:)

]]> Comment on How To Get Great Service In A Restaurant Every Time by a amino acid http://brandstrategy.co.za/how-to-get-great-service-in-a-restaurant-every-time#comment-86 a amino acid Tue, 03 Apr 2012 02:45:26 +0000 http://brandstrategy.co.za/?p=274#comment-86 I admired your helpful writing. excellent stuff. I hope you produce more. I will carry on reading I admired your helpful writing. excellent stuff. I hope you produce more. I will carry on reading

]]> Comment on What Kind Of Complainer Are You? by Jacque http://brandstrategy.co.za/what-kind-of-complainer-are-you#comment-85 Jacque Thu, 29 Mar 2012 05:28:37 +0000 http://brandstrategy.co.za/?p=313#comment-85 It seems restaurants are really the service capitals. People expect more service in a restaurant than anywhere else, and in my opinion there are two reasons for this: 1. The TIP. If people need to pay extra for their meal they need to have excellent food and great service all in one....although the tip doesn't always indicate the level of gratitude. 2. It is the ideal place where people can exert authority and showboat. It seems restaurants are really the service capitals. People expect more service in a restaurant than anywhere else, and in my opinion there are two reasons for this:
1. The TIP. If people need to pay extra for their meal they need to have excellent food and great service all in one….although the tip doesn’t always indicate the level of gratitude.
2. It is the ideal place where people can exert authority and showboat.

]]> Comment on What Kind Of Complainer Are You? by burt http://brandstrategy.co.za/what-kind-of-complainer-are-you#comment-84 burt Wed, 28 Mar 2012 06:59:57 +0000 http://brandstrategy.co.za/?p=313#comment-84 howzit mike , was at wimpy this morn for my regular wed breakfast, dude walks in sits down , speaks to waitress , then gets up in a huff and leaves , i asked her what happened , the twit wanted the wimpy special breakfast for 20 bux , that special is now over , so the arse left , really now , you are there anyway , have something else to eat. i hate cuzzys like that. but what do i know? howzit mike , was at wimpy this morn for my regular wed breakfast, dude walks in sits down , speaks to waitress , then gets up in a huff and leaves , i asked her what happened , the twit wanted the wimpy special breakfast for 20 bux , that special is now over , so the arse left , really now , you are there anyway , have something else to eat. i hate cuzzys like that. but what do i know?

]]> Comment on What Kind Of Complainer Are You? by Mike Said http://brandstrategy.co.za/what-kind-of-complainer-are-you#comment-83 Mike Said Wed, 28 Mar 2012 04:05:16 +0000 http://brandstrategy.co.za/?p=313#comment-83 Now isn't this just a great place to get stuff of your chest? Thank you for taking the time and trouble to write, you are clearly passionate about service and the industry (both of which need some serious attention) Now isn’t this just a great place to get stuff of your chest? Thank you for taking the time and trouble to write, you are clearly passionate about service and the industry (both of which need some serious attention)

]]> Comment on The Restaurant Owner Fights Back! by Mike Said http://brandstrategy.co.za/the-restaurant-owner-fights-back#comment-82 Mike Said Wed, 28 Mar 2012 04:04:14 +0000 http://brandstrategy.co.za/?p=281#comment-82 Thank you for the repost, much appreciated Thank you for the repost, much appreciated

]]> Comment on What Kind Of Complainer Are You? by Mike http://brandstrategy.co.za/what-kind-of-complainer-are-you#comment-81 Mike Tue, 27 Mar 2012 19:03:15 +0000 http://brandstrategy.co.za/?p=313#comment-81 While I may agree with some of your points, I think they are far too general. I really believe that there are some restaurateurs who dont have a clue and will hand out garbage hoping and thinking that the customer doesnt know better. Sometimes as a customer you dont want to cause a scene and will inform the owner or manager that same day, or even immediately after a meal, only to be told some really weak excuse. If I go into a restaurant, I expect the waiters, managers and anyone working there to want to make the customers experience a good one. Sadly this is not the case and many people with a little extra cash, open or buy a restaurant, serve crap and then get offended when complaints are made. I think that every single complaint must be dealt with on their own merits and no owner is going to tell me how I msut complain that will suit them. This I found offensive and rather arrogant being suggested by you in your last sentance. I as a customer expect good service, good quality food, preperation etc and if not received, will complain accordingly. Sometimes the complaint will be gentle and sometimes it may be very vociferous, depending on who and how it is received. At the end of the day, a place may be consistent and one becomes used to that standard. So it should be. IF 1 out of 10 meals is a problem, that is fair. If 3 out of 5 meals are bad, should the customer rather walk and not say anything? When I go out to eat, I am looking at the wntire outing, from the start to the end. For this, I am prepared to pay and demand the standard be commensurate with the cost. If it is not, beware that restaurant, I am not going to take it laying down. Much the same when you go and buy things , motor cars etc, you expect and deserve the highest standards, let the buyer beware, let the seller be even more aware. There, go that off my chest. While I may agree with some of your points, I think they are far too general. I really believe that there are some restaurateurs who dont have a clue and will hand out garbage hoping and thinking that the customer doesnt know better.
Sometimes as a customer you dont want to cause a scene and will inform the owner or manager that same day, or even immediately after a meal, only to be told some really weak excuse.
If I go into a restaurant, I expect the waiters, managers and anyone working there to want to make the customers experience a good one. Sadly this is not the case and many people with a little extra cash, open or buy a restaurant, serve crap and then get offended when complaints are made.
I think that every single complaint must be dealt with on their own merits and no owner is going to tell me how I msut complain that will suit them. This I found offensive and rather arrogant being suggested by you in your last sentance. I as a customer expect good service, good quality food, preperation etc and if not received, will complain accordingly. Sometimes the complaint will be gentle and sometimes it may be very vociferous, depending on who and how it is received.
At the end of the day, a place may be consistent and one becomes used to that standard. So it should be. IF 1 out of 10 meals is a problem, that is fair. If 3 out of 5 meals are bad, should the customer rather walk and not say anything?
When I go out to eat, I am looking at the wntire outing, from the start to the end. For this, I am prepared to pay and demand the standard be commensurate with the cost.
If it is not, beware that restaurant, I am not going to take it laying down.
Much the same when you go and buy things , motor cars etc, you expect and deserve the highest standards, let the buyer beware, let the seller be even more aware.
There, go that off my chest.

]]> Comment on The Restaurant Owner Fights Back! by Modern Customer Feedback – we don’t talk to you, we talk about you | Barrie Bramley http://brandstrategy.co.za/the-restaurant-owner-fights-back#comment-77 Modern Customer Feedback – we don’t talk to you, we talk about you | Barrie Bramley Mon, 19 Mar 2012 08:16:06 +0000 http://brandstrategy.co.za/?p=281#comment-77 [...] is why I found this post on BrandStrategy so interesting. It’s a restaurant owner who spoke back. An unhappy customer posted their [...] [...] is why I found this post on BrandStrategy so interesting. It’s a restaurant owner who spoke back. An unhappy customer posted their [...]

]]> Comment on “There Is No Such Thing as A Free Breakfast” – Wimpy’s Breakfast Gamble by dirck pont http://brandstrategy.co.za/there-is-no-such-thing-as-a-free-breakfast-wimpys-breakfast-gamble#comment-45 dirck pont Mon, 30 Jan 2012 10:02:27 +0000 http://brandstrategy.co.za/?p=242#comment-45 :-) :-)

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